id: system_settings_personalized_advertising_disable
title: Disable Personalized Advertising
discussion: |
  Ad tracking and targeted ads _MUST_ be disabled.

  The information system _MUST_ be configured to provide only essential capabilities. Disabling ad tracking ensures that applications and advertisers are unable to track users' interests and deliver targeted advertisements.
references:
  nist:
    cce:
      macos_27:
        - CCE-XXXXX-X
      macos_26:
        - CCE-95390-1
      macos_15:
        - CCE-94383-7
      macos_14:
        - CCE-92979-4
    800-53r5:
      - AC-20
      - CM-7
      - CM-7(1)
      - SC-7(10)
    800-171r3:
      - 03.01.20
      - 03.04.06
  disa:
    cci:
      - CCI-000381
    srg:
      - SRG-OS-000095-GPOS-00049
    disa_stig:
      macos_26:
        - APPL-26-002200
      macos_15:
        - APPL-15-002200
      macos_14:
        - APPL-14-002200
    cmmc:
      - AC.L1-3.1.20
      - CM.L2-3.4.6
      - CM.L2-3.4.7
  bzk:
    bio:
      - 8.12
  hhs:
    hicp:
      - 2.L.A
      - 4.L.A
  cis:
    benchmark:
      macos_26:
        - 2.6.4 (level 1)
      macos_15:
        - 2.6.4 (level 1)
      macos_14:
        - 2.6.4 (level 1)
    controls_v8:
      - 4.8
platforms:
  macOS:
    '27.0': {}
    '26.0':
      benchmarks:
        - name: cis_lvl1
        - name: cis_lvl2
        - name: disa_stig
          severity: medium
        - name: nlmapgov_plus
    '15.0':
      benchmarks:
        - name: cis_lvl1
        - name: cis_lvl2
        - name: disa_stig
          severity: medium
        - name: nlmapgov_plus
    enforcement_info:
      check:
        shell: |-
          /usr/bin/osascript -l JavaScript << EOS
          $.NSUserDefaults.alloc.initWithSuiteName('com.apple.applicationaccess')\
          .objectForKey('allowApplePersonalizedAdvertising').js
          EOS
        result:
          string: 'false'
    introduced: '12.0'
tags:
  - 800-53r5_low
  - 800-53r5_moderate
  - 800-53r5_high
  - 800-171
  - cisv8
  - cnssi-1253_low
  - cnssi-1253_high
  - cmmc_lvl2
  - cmmc_lvl1
  - cnssi-1253_moderate
  - hicp_lp
mobileconfig_info:
  - PayloadType: com.apple.applicationaccess
    PayloadContent:
      - allowApplePersonalizedAdvertising: false
